Each month we’ll add a PDF version of the monthly updates. Please print and use as a reference tool on your calls and visits with dealers.
Marketing on Demand
We have a new way to order Speed Queen marketing materials. This quick and simple online ordering option is accessed through MyAlliance and replaces ordering through Genuine Parts. Step-by-step directions are available here. If you haven’t done so already, please share with anyone on your team who is responsible for ordering marketing materials.
Point of Sale Program
Final shipments are headed out of the warehouse. This includes the following pieces specifically for Platinum Dealers:
- TR7 Header Card – AR20-0004
- DR7 Header Card – AR20-0005
- TR5 Header Card – AR20-0006
- DR5 Header Card – AR20-0007
- TR3 Header Card – AR20-0008
- DR3 Header Card – AR20-0009
- TC5 Header Card – AR20-0010
- DC5 Header Card – AR20-0011
- FF7 Header Card – AR20-0012
- DF7 Header Card – AR20-0013
- Platinum Dealer Window Cling – AR20-0015
- POS Instructions – AR20-0025
Each set will come individually boxed and you will have enough to supply each of your Platinum dealers with one set.
Here is the list of items that have already shipped:
- TR Lid Magnet – AR20-0002
- TC Lid Magnet – AR20-0003
- FLW Cling – AR20-0014
- Confidence Plus easels – AR20-0024
- Product Brochures – AR20-0001
New Dealer Center
The new Dealer Center was recently introduced. Keep in mind that dealers will be coming your way for their company code that we went over during training. Access is available now and includes both a new look and functionality.
Dealers should bookmark dealer.speedqueen.com.
This is the URL your dealer sales reps will go to for access to the evolved platform featuring user-friendly and engaging training videos as well as a portal into Marketing on Demand to access logos, images, social media assets, sales tools, and more.
Streaming Channel for Dealers
The Legend of the TR streaming channel is live at www.speedqueen.com/legend.
3 sets of Empire billiard balls (with cue balls) weighing in at 21 pounds, running continuously, just like the loads of laundry in the life cycle testing lab. Dealers have the ability to stream this right to their show floor to drive home the benefits of a dynamic balancing system and Speed Queen durability.
We encourage all sales reps to share this with dealers whether you are visiting in person or communicating electronically.
COVID-19
Hygiene is more important than ever. With the latest recommendations from the CDC, dealers have an opportunity to serve their customers by reminding/sharing that with the exception of the tempered fill normal eco cycle, any cycle with hot water is as hot as the water heater in their home provides with a Speed Queen machine, and in line with the CDC’s recommendations for cleaning clothes.
Social posts and links to blogs will be shared with dealers via email and will be part of April social assets added to Marketing on Demand for dealers to share.